Tag Archives: how-to

First-time Mobile Marketing: What Challenges You?

Many businesses and marketers are now making their first foray into mobile marketing. So what are the challenges of partaking in mobile marketing for the first time? Continue reading

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How to write a case study that will still be newsworthy in 3 years

Usually any story or case study can only be in the news for less than 10 days. So why are we still talking about Bragster’s guerrilla marketing case study from 2008? And how can we write our own case study to last just as long? Continue reading

Posted in Opinion | Tagged , , | 199 Comments